Monday 21 May 2012







EFFECTIVE LOGOS




 
This logo is effective as the picture  displays visually what the text says. Its a simple but very effective logousing trees for the toes of the foot and using the foot to represent idea of walking.












 The Baskin Robbins logo is effective as it has a hidden message. The colour pink is used to highlight that there is 31 flavours of ice cream.










The FedEx logo also has a hidden message. The text is specifically place so that between the E and the X there is an arrow. This arrow is used to represent speed, flow and movement.

Monday 26 March 2012

Pen tool exercises


Tazzie Devil- Pen Tool


Needs / Wants in Wagga

NEED: TEENAGE ACTIVITIES
Ideas:
- funland
- amusement park
- laser tag
- local music/gigs
- basement
- roller skating ring
- leagues club- function centre that can alternate and is multi-purpose. May change functions during day and nigh. Sectioned off area of alcohol areas.

WANT: LAKE
Ideas:
- slides
- paddle boats
- skiing competition
- sailing
- beach- sancastles
- cafe
- markets
-lighting up at night
- fireworks


NEED: BACKPACKERS/ CHEAP ACCOMMODATION
Ideas:
- Red lion- revamp the building and supply cheap accomodation
- Formula 1
-Australian arcade
- 1 bedroom flats- long or short term, cheap to rent
- old hospital utilised

WANTS: POKER MACHINES
Ideas:
- large poker machine
- put a limit on machines
- lower coinage such as 5,10 cent peices
- backlash on taxes
- swap for pool tables and darts

WANTS: RESTAURANT
Ideas:
- organic resturant
-grow your own
- catch your own
- cook your own
- flash room within buildingfor weddings or conferences, room nice for photos!


NEEDS: HOSPITALS/ HEALTHCARE
Ideas:
- Dental- public dental clinic with reasonable waiting list
- technology to take patients mind off pain
- taxi system for patients not in a hurry and also cant afford ambulance
- better food-students learning to cook may be able to experiment and cook at hospitals
- incentive to bring doctors and nurses into country
 teenagers provide entertainment to patients


NEEDS: INDUSTRY
Ideas:
- railway bomen upgrade
- airport- upgrade, international flights
- recycling
- incentives for organic grown farmers
- primary industry utilised

NEEDS: SUPERMARKETS
Ideas:
- boutique
- organic
- farmer support
- community supermarket, locally owned and produced
- community discount
- food barn for the poor- $30 to fill bag

NEEDS: RIVER
- philadelpihia- resturant, organic/ local
- dance hall / night club
- flood resistant- resturant, display home
- catch your own fish to cook
- noahs ark of river
- sandcastle compeititon
- gumi festival- parades, miss gumi
- aquarium












Friday 23 March 2012

David Carson Research

David Carson

David Carson is best known for his innovative magazine design and use of experimental typology. Born September 8, 1954 in Texas, Carson is an American graphic designer considered one of the most influential graphic designers in the 1990’s. Carson worked as a teacher in San Diego, California where he began to experiment with graphic design. Carson was also a professional surfer, where he made his first significant impact on the world of graphic design and typography as he designed for the magazine beach culture.
Carson has a background in sociology and believes that this background does not directly affect him but instead steers him in certain directions with his work.
Carson pushed the limits on both graphic design and typography. He experiments in new ways of communicating through his designs and uses a variety of different mediums. He went against the conventions of graphic design and believes that is what had made him so successful.
Carson surfs every winter in the Caribbean.
Ray Gun
Carson worked as art director for the magazine Ray Gun which was an American alternative rock-and-roll magazine. Published in 1992, Ray Gun explored experimental magazine typography design resulting in an abstract and chaotic design.

“The End Of Print”
“The End of Print” is the first collection of the work of Carson first appearing in 1995. Since the book appeared in 1995 it has become one of the most popular graphic design books ever published selling over 200,000 copies in five different languages.
Software for television commercials
The main software Carson uses is Adobe After Effects. He claims it is hugely important in the commercials he works on and is the best tool for motion graphics.
Quicksilver
Carson was commissioned to art direct and work on creative concepts for the 2011 Quicksilver Pro New York and later the 2011 Quicksilver Pro France. Carson collaborated with New York designers/artists/ illustrators; George Bates, Michael Lotenero and Justin Kauffmann. Carson was to come up with a look and feel for the Quicksilver NY Pro surf contest with his ideas very much impressing the company. I find his work fresh and unexpected as he incorporated image and text in such a way that distorts them, making it very interesting.

Progression in design aesthetics
Carson believes his design aesthetic still contains the basic approach, personal, intuitive and extremely self indulgent but hopes it is also evolving.

TREK
TREK is Carson’s latest self- indulgent tome- his first design book in over 5 years.  TREK touches briefly on a lot of subjects, including 9/11, the Iraq war, family, friends, love, loss, relationships etc. Along with his latest photographic feats it features film and web work and brilliant new designs created for illustrious clients such as Nine Inch Nails and Quicksilver.

Nine Inch Nails and Trent Reznor
Nine Inch Nails is a band with Trent Reznor as the leader.  Carson was given the job of designing a cover for Nine Inch Nails album “The Fragile”.  A section within Fotographs reveals the top section of the album cover is from a photo of a waterfall and the bottom section is from a close up photo of the inside of some kind of seashell.

Armani Campaign
I personally like the designs he used for the Armani Capaign. The designs seem quite simple but yet effective. They  are clever and grab your attention through the use of the text font and images.